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Boom Bouma!

So, we don't know the things we know. Kevin Larson set about destroying some of our favourite assertions in his talk 'The psychology of word recognition' on Saturday morning.

The North Buliding lecture room was packed, with even the aged and eminent (including Robert Bringhurst, President Batty and your reporter) forced to sit on the floor for what promised to be some kind of showdown between the bean-counter psychologists and the humanist gestalt represented by the artist-craftsperson typography community.

In fact Kevin, a disgracefully young cognitive psychology graduate on Microsoft's Advanced Reading Techniques team, gave a quiet, assured, forensic dissection of the evidence which supports or undermines the three main hypotheses about how the recognition of words - and thus reading - happens.

There are:
1: Word-shape is critical in word-recognition
2: The reader recognbises each letter in turn (serially) and then assembles a word
3: The reader recognises each of the letters at the same time (in parallel) and assembles a word.

Kevin presented the evidence which supports and undermines or falsifies each of these propopositions, on the way addressing most of the objections which typographers are likely to raise.

The bottom line: on the weight of evidence, Kevin supports the 'parallel letter recognition' model. People don't he says, recognise whole-word shapes. Instead the recognise each of the letter components and then make a series of best-guesses on the information returned to assemble, first, phonemes and then words.

The clamour of questions about this was far too great for the time available: Kevin claims to be willing to continue the discussion in the corridors and ale-houses of Vancouver.

Incidentally, he noted that the word-recognition model is 'shorthanded' as 'Bouma' in the type community, which he finds puzzling. He points out that Bouma's research does not - and does not claim to - support the word-recognition model.

Kevin Larson’s reading list

ClearType research, much of which has not yet been published:

Legibility research

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