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You are here: Home / Conferences / Antwerp 2018 / Programme

Old Beer/New Type

When Fri 14 Sep 1520
Where Arenberg Theater
Who Fred Smeijers, Jim Moran
Join Fred Smeijers of TypeTailors and Jim Moran of the Hamilton Wood Type & Printing Museum for a typographic revival of one of the Plantin Moretus’ oldest posters, promoting – what else? – beer. The print, dating from the 17th century, represents one of the oldest posters in the museum’s collection. Using a series of wooden typographic punches dating from 1580 in the museum’s archive, Smeijers will shed some light on the oldest typographic posters and discuss the process of converting the punches to a working digital font. Moran will share the process of cutting new wood type at Hamilton, based on those vector files. The project culminates in a new printing of the beer poster, which will be given to conference attendees as a commemorative print. Cheers!

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