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You are here: Home / Conferences / Warsaw 2016 / Programme

A Typographic Maghribi Trialogue

When Thu 15 Sep 1130
Where Academy of Fine Arts in Warsaw ASP
What Track A
Who Juan Luis Blanco, Laura Meseguer, Kristyan Sarkis

In the Maghreb, the confluence of native cultures with different colonial periods have resulted in an extraordinary diverse heritage. The history of this region and the Andalus could be told in more than twenty languages that could be written with any of the three common writing systems: Latin, Arabic and Tifinagh.

In this context, the Typographic Matchmaking in the Maghrib project of the Khatt Foundation came into being as a way to facilitate a cultural trialogue as well as shed a typographic spotlight on this largely ignored region in terms of writing and design traditions. The specific goal of the collaboration is the research and development of tri-script font families that can communicate harmoniously. The project creates an excellent opportunity for interaction and conversation, first with the other teams on the project, and second, more specifically with the members of our own team, as we research the environment in which those scripts originated, evolved and are used, through field trips to Marrakech, Córdoba and Granada.

By the time ATypI 2016 takes place, the project will be nearing the end, and we will be able to share not only the result of such a fascinating research project but also the experiences and lessons learnt in the process.

Watch video of this talk here

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