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You are here: Home / Conferences / Hong Kong 2012 / Programme / 11–14 October – General programme

Designing in the dark

When Fri 12 Oct 1400
Where Hotel Icon
Who Mark Barratt

Document designers are having to come to terms with the fact that the documents they are designing are likely to be published in many different electronic devices with different display characteristics, software abilities and typographic repertoires.

Most of the responses to the arrival of the iPad, the phone-as-book and the ePub have been convoluted and ahistorical.

I will describe the main approaches to 'responsive design' over the last year or two and some older initiatives which may be relevant to the problem.

I will identify the techniques and design approaches which appear to offer a sustainable way forward in helping the reader to read, understand and navigate texts.

I will pay special attention to the handling of typographic quality and discrimination.

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